Product Management
Course Description
Product management is the process of guiding a product from its conception to market launch and beyond. It involves strategic planning, market research, product design, development, and continuous improvement. Product managers act as the bridge between various stakeholders, including customers, developers, marketers, and executives.
Module
Week 1
Mapping Business Outcomes to Product Outcomes-
Systems thinking
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KPI trees
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Design thinking
Week 2
Product Discovery & User Research-
Impact mapping
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User research
-
Customer journey maps
Week 3
Problem Framing, Ideation & Validation-
Problem framing canvas
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Mindmapping
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Hypothesis building
Week 4
Driving Product Growth-
Loops and funnels
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Distribution strategy
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Retention and Engagement
Week 5
Designing & Building a Prototype-
UX design basics
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Wireframing
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Prototyping
Week 6
Metrics, Analysis & Experimentation-
Understanding metrics
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Analysis techniques
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A/B testing
Week 7
Tech 101 & System Design-
Tech fundamentals
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APIs
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System architectures
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Building with AI
Week 8
Machine Learning Foundations & Generative AI-
Machine Learning fundamentals
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Deep Learning and Neural Networks
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Generative AI
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Large Language Models (LLMs)
Week 9
Data Deep Dive-
SQL
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Cohort Analysis
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Funnel Analysis
Week 10 - 12
Interview Prep & Graduation Project-
Resume Building
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Portfolio Building
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Graduation Project submission
BONUS Content
Effective Communication-
Writing product proposals & PRDs
-
Creating Product Roadmaps
-
Using Collaboration Tools
Course Curriculum
Jason Thorne
DeveloperI am a web developer with a vast array of knowledge in many different front end and back end languages, responsive frameworks, databases, and best code practices